Kmart recently launched a new hilarious ad campaign that has been making headlines across the country.

Their first ad was “Ship My Pans,” a hysterical commercial that sounded like a store full of people explaining how they had just sh*t themselves. Then they brought us the next genius campaign, “Big Gas Savings,” which of course sounds like big ass savings. Though both seem a bit juvenile, they’re certainty effective in getting people to talk about Kmart (otherwise we wouldn’t be wasting your time right now).

But finally, someone has come up with a parody for these two commercials, and it really is hilarious. Though it’s a bit controversial, this TheGunfordmay video pretty much does exactly what the two Kmart commercials do: take a word that sounds like a curse and use it in unique situations.

We present to you, “Kmart Knickers.”

Just make sure you don’t play this too loud on your computer. People around you might get the wrong idea…

(via Hypervocal)